S h o r t S t o r i e s

// Tales from software development

Amazon recommends…

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Just received this email from Amazon:

Dear Amazon.com Customer,
As someone who has purchased or rated Platinum and Palladium Printing by Dick Arentz, you might like to know that Preparation of Thin Film Pd Membranes for H2 Separation from Synthesis Gas and Detailed Design of a Permeability Testing Unit (Chemical Engineering Methods and Technology) will be released on January 1, 2010.

What ? So, because I bought a book on photography Amazon is recommending a chemical engineering treatise on hydrogen separation ? You’d have thought that the software that creates Amazon’s recommendations was more sophisticated than keyword matching but obviously not. 

 

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Written by Sea Monkey

December 19, 2009 at 12:00 pm

Posted in Comment

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